SAQA ID: 118706
OC: Marketing Coordinator

Title of Qualification:
SAQA ID: 118706 OC: Marketing Coordinator

Duration of Qualification:
This programme consists of Core; Fundamental and Elective Unit Standards as follows and will be covered over a period of 18 months.

Total Number of Credits: 175

Entry Requirements
The minimum entry requirement for this qualification is:

  • NQF Level 4 qualification.
  • 333908-001-00-KM-01 Marketing Business skills, Level 5, 5 Credits.
  • 333908-001-00-KM-02 Ready for Work Standards, Level 5, 4 Credits.
  • 333908-001-00-KM-03 Campaign /Project Management , Level 5, 4 Credits.
  • 333908-001-00-KM-04 Marketing Business Tools, Level 5, 8 Credits.
  • 333908-001-00-KM-05 Business Calculations, Level 5, 4 Credits.
  • 333908-001-00-KM-06 Customer Relationship Management, Level 5, 3 Credits.
  • 333908-001-00-KM-07 Business Environment, Level 5, 4 Credits.
  • 333908-001-00-KM-08 Digital Tools, Level 5, 4 Credits.

    Total number of credits for Knowledge Modules: 36.
  • 333908-001-00-PM-01 Coordinate Key Deliverables of Products and Services to a Target Market(s), Level 5, 7 Credits.
  • 333908-001-00-PM-02 Support the Deliverables Across the Full Spectrum of the Communication Mix, Level 5, 8 Credits.
  • 333908-001-00-PM-03 Coordinate Marketing and Sales Activities, Level 5, 8 Credits.
  • 333908-001-00-PM-04 Coordinate Customer Relationship Management (CRM) activities, Level 5, 7 Credits.
  • 333908-001-00-PM-05 Undertake Administrative Tasks Related to Marketing Metrics and Processing of Payments a 5, Level 6, 6 Credits.

    Total number of credits for Knowledge Modules: 36.
  • 333908-001-00-WM-01 Processes and Procedures for Coordinating Key Deliverables of Products and Services to a Target Market(s), Level 5, 24 Credits.
  • 333908-001-00-WM-02 Processes and Procedures for Supporting the Deliverables Across the Full Spectrum of the Communication Mix, Level 5, 20 Credits.
  • 333908-001-00-WM-03 Processes and Procedures for Coordinating Marketing and Sales Activities, Level 5, 27 Credits.
  • 333908-001-00-WM-04 Processes and Procedures for Coordinating Customer Relationship Management Activities, Level 5, 17 Credits.
  • 333908-001-00-WM-05 Processes and Procedures within the Scope of Administrative Tasks Related to Marketing Metrics and Processing of Payments, Level 5, 15 Credits.

    Total number of credits for Knowledge Modules: 103.

The purpose of this qualification is to prepare a learner to function as a Marketing Coordinator.

A Marketing Coordinator provides a support role to marketing team members and managers by undertaking administrative tasks and coordinating key deliverables to ensure that a company meets its strategic marketing objectives.

A qualified learner will be able to:

  • Coordinate key deliverables of products and services to (a) target market(s).
  • Support the deliverables across the full spectrum of the communication activities and channels.
  • Coordinate marketing and sales activities across the marketing mix.
  • Coordinate Customer Relationship Management (CRM) activities.
  • Undertake administrative tasks related to marketing metrics for the processing of payments.